Education

  • Claremont McKenna

    Bachelor of Liberal Arts: Dual Major in International Relations and Psychology

  • Pitzer College

    Bachelor of Liberal Arts: Dual Major in International Relations and Psychology

  • Northwestern University

    Masters of Science: Integrated Marketing Communications, STEM designated

Skills

Brand Related

Positioning & Messaging

Squarespace

Go-to-Market Strategy

Competitive Analysis

Brand Portfolio Management

Brand Lifecycle Management

Consumer Behavior Analysis

Survey Design and Analysis

Market Segmentation

Brand Architecture Development

Positioning Frameworks

In-Store Experience Optimization

Path-to-Purchase Mapping

Product Lifecycle Management

Prototyping and User Testing

Human-Centered Design

Digital Transformation Strategy

Data Related

Tableau

SQL

Google Analytics

RStudio

Radiant for R

Advanced Excel

Qualtrics

Sentiment Analysis

  • Data Courses:

    • Data Science

    • Marketing Research

    • Marketing Analytics

    • Social Networks Practicum

    • Data Intensives

    Brand Courses:

    • Brand Management Foundations

    • Consumer Insight

    • Marketing Strategy

    • Architecting Brands

    • Shopper Marketing

    • Product Marketing

    • Design Thinking For Product Innovation

    • Integrated Marketing Communication Strategic Process

    • Technology, Culture and Innovation

    Media Courses:

    • Media Foundations

    Finance Courses:

    • Financial Accounting

    Other Courses:

    • Business Communications Intensive

    • Strategy Beyond Markets

  • Psychology Courses:

    • Research Methods Practicum

    • Psychological Statistics

    • Physiological Psychology Practicum

    • Physiological Psychology

    • Brain and Behaviour

    • Abnormal Psychology

    • Social Psychology

    • Health Psychology

    • Health Disparities Seminar

    • Psychology of Humor

    • Cross-Cultural Psychology

    • Ethical Issues in Psychology

    • Introduction to Psychology

    Economics Courses:

    • Principles of Microecnomics

    • Principles of Macroeconomics

  • Economics Courses:

    • Intermediate Macroeconomics

    International Relations and Politics Course:

    • Introduction to American Politics

    • Introduction to International Politics

    • Introduction to Comparative Government

    • Co-op program in Washington D.C.

    • International Political Economy of Money and Finance

    • Contemporary Issues in Foreign Policy

    • Problems in Public Policy

    • Research on Politics Process

    • International Relations of South Asia

    • Final Thesis: International Relations Theories and their Transnational Political and Economic Consequences on the China-Pakistan Economic Corridor